More and more window washers around the world are dressing up as superheroes before they tackle their superhuman task at children's hospitals. Think of how this might completely redefine a window washer's mission in a fun way: rather than merely cleaning the windows they are now part of the hospital team that is helping a sick child feel better.
Instead of offering "great customer service," the fish mongers at Pike's Fish Market in Seattle are challenged to "make someone's day." Which sounds more inspiring and imaginative - to offer good customer service or make someone's day?
And a bank in Denmark by the name of Middlefart Sparekasse (oh stop it - it's not a funny name in Danish) has a very simply-worded, yet inspiring mission statement:
1. We will treat customers in such a way that they stay with us and recommend us to people who are not yet customers.
2. We will treat employees in such a way that they look forward to coming in to work every day, and are proud to tell others where they work.
So as you head into another year, how can you shake up your language or redefine your work to turn your seemingly impossible mission into Mission: Inspiring!
And on that note, I want to wish everyone a healthy, fun and inspiring 2014! |